Ecolify Studio is an innovative platform dedicated to transforming the music merchandising industry through sustainable practices. This project was developed as the final capstone for my Design Management Integrative Capstone class at the University of North Texas in Fall 2024. The course challenged students to research and design a human-centered solution within their chosen industry, incorporating branding, marketing, and prototyping strategies.
Focusing on providing independent musicians with affordable, eco-friendly merchandise options, Ecolify Studio bridges the gap between music and environmental consciousness. The platform offers upcycled fashion, carbon footprint tracking tools, and educational resources to promote sustainability in music marketing. By fostering transparency and community engagement, Ecolify Studio empowers both musicians and fans to make informed, responsible choices that reduce environmental impact while supporting their favorite artists. All branding, research, and design elements were developed by me.
Ecolify Studio Project Program
Project Journal - Ecolify Studio